Who We Are
Our Story
Plascon Paint Expert: Where Experience Meets Excellence
At Plascon Paint Expert, our collective experience spans hundreds of years, making us a trusted leader in the paint industry. Representing 500 member stores across South Africa. We are proud to include some of the country’s oldest and most respected paint stores in our group. Our members are deeply rooted in their communities, and because most of our stores are owner-managed, you can always expect the highest level of quality and personal attention when you visit a Plascon Paint Expert store.
Our dedicated head office team, led by CEO Gary van der Merwe, Head of Marketing Cheryl Lotter, Sales & Operations Manager Brian Vosloo, and Training Manager Fred Johnston, ensures that our standards of excellence are consistently met.
So, how does Paint Club (Pty) Ltd fit in? Established by Mike Christie in 2008, Paint Club is the buying group that unites our members. As loyal stockists of Plascon broadwall coatings, we’ve partnered with Plascon to create the prestigious Plascon Paint Expert brand – an exclusive badge of expertise that sets us apart from our competitors and signals our mastery in the coatings industry.
Looking for a Plascon Paint Expert store near you? Use our member directory to find a Paint Specialist in your area.
About Paint Expert
Independent expertise. National strength. Real paint guidance.
Paint Expert is a nationwide network of independently owned specialist paint stores across South Africa. With more than 80 member stores, the group brings together some of the country’s most respected paint retailers under a shared commitment to expert advice, quality products, and professional service.
Unlike large corporate chains, Paint Expert stores are privately owned and owner-managed. That independence allows store owners and their teams to make decisions quickly, respond to local needs, and provide practical, knowledgeable guidance to homeowners, DIYers, contractors, and professional specifiers.
Paint Expert stores specialise in decorative coatings, waterproofing systems, surface preparation, colour guidance and paint accessories. Whether you’re selecting colours for your home, specifying coatings for a project, or troubleshooting a paint problem, our stores are designed to provide clear advice backed by real industry experience.
Many of our member stores have served their communities for decades, building long-standing relationships based on trust, reliability, and expertise.
The Power Behind Paint Expert
Paint Expert is powered by Paint Club (Pty) Ltd, a South African voluntary buying group and voluntary trading association representing independent paint retailers across the country.
Founded in 2008, Paint Club was created to give independent paint stores the collective strength of a national network while preserving their independence and local character. By working together, member stores benefit from shared expertise, aligned supplier partnerships, marketing support, and improved purchasing power.
Paint Club members are proud stockists of Plascon broadwall coatings, and the sought-after Plascon Paint Expert endorsement represents a recognised standard of specialist knowledge in coatings systems and paint retail.
Through this partnership, Paint Expert stores are able to offer customers trusted paint brands, expert guidance, and professional solutions tailored to South African conditions.
What Makes Paint Expert Different
Paint Expert stores combine the personal service of independent retailers with the strength of a national network.
Customers and contractors choose Paint Expert stores because they offer:
- Owner-managed specialist paint stores
- Expert advice from experienced industry professionals
- Deep knowledge of Plascon coating systems
- Professional colour guidance and inspiration
- Practical solutions for DIY and professional projects
- Strong community roots and local accountability
Leadership & Expertise
Meet The HQ
Paint Club’s head office team works closely with member stores across South Africa, providing leadership, operational guidance, training, and marketing support to help stores grow and maintain high professional standards.
Find a Paint Expert Store Near You
With more than 80 Paint Expert stores across South Africa, expert advice is never far away.
Use our Store Locator to find your nearest Paint Expert store and speak to a team that understands paint systems, colour, and coatings suited to South African conditions. When you visit a Paint Expert store you’re gaining access to decades of knowledge, experience, and practical guidance in the coatings industry.
From 10 independent paint stores to more than 80 specialist retailers nationwide, the Paint Expert story is one of collaboration, expertise, and steady growth within South Africa’s paint industry.
Brief History
Paint Club reaches a milestone of 80 Paint Expert member stores across South Africa. This year also saw the launch of our exclusive Bespoke Colour Collection of 30 curated colours, along with two new Easy Living products – Plush Matt and Total Prime – developed specifically for our member stores and only available through our stores.
We also welcomed Flash Harry as our strategic waterproofing partner.
To ensure our member stores continue delivering the best advice in the industry, Paint Club expanded its head office team to include a dedicated Training Manager. Our training department focuses on strengthening product knowledge, paint systems expertise, and service excellence across the Paint Expert network.
Paint Club entered into an affiliation with EST Building Group, giving member stores stronger access to hardware and building product supply. At the same time, we deepened our partnership with Hamilton’s Brushware, appointing them as our strategic supplier for paint accessories.
Paint Club stores adopted the Plascon Paint Expert brand identity, positioning our members as specialist destinations for paint, colour inspiration, and coatings expertise – proudly endorsed by Plascon, South Africa’s leading decorative coatings manufacturer.
Paint Club introduced a national marketing support programme, providing member stores with professionally designed marketing material tailored to each store.
We also introduced the Plascon Easy Living range, creating a distinctive product offering exclusive to Paint Expert stores.
Following the passing of founder Mike Christie, Gary van der Merwe and the Paint Club members purchased the organisation, ensuring that the group remained independently owned and member-driven. At this point the network had grown to 59 member stores nationwide.
Paint Club was founded by Mike Christie, former Managing Director of Plascon, together with Mike Parsons, former Plascon Sales Director. Starting with just 10 independent paint stores, the goal was simple: unite specialist Plascon retailers into a collaborative buying group with shared expertise and marketing strength.